WHO assistance to create healthy, pleasant traditional markets

Antara News, Thursday, September 23, 2010 00:10 WIB

Gunung Kidul, Yogyakarta (ANTARA News) - The World Health Organization (WHO) has provided 2,400 US dollars to support a program to improve the sanitary health infrastructure of the Argosari traditional market in Wonosari, Gunung Kidul district.

A Health Ministry official, Wilfred M Purba, said here Wednesday the financial assistance was given under a cooperation agreement between the ministry and WHO.

"The program has a non-physical aspect , namely to change the general public`s perception of traditional markets as disorderly, untidy, dirty establishments so that they would be able to compete with modern markets which were already beginning to operate in Gunung Kidul district." he said.

He said the physical assistance in the form of infrastructure was given based on the traditional market`s needs determined by market`s stakeholders and the Gunung Kidul district government.

According to Wilfred, the best way to create a healthy traditional market was changing the market stakeholders behavior, namely the behavior of the people selling their goods in the market, the market visitors, the market traders` association and the market management.

He said altering the stakeholders` behavior was important to change the traditional market`s image in addition to the provision of supporting facilities needed to keep the market healthy, clean, neat and pleasant to see.

"The direction of the traditional market can be used for buying and selling transactions and tourism market so that visitors besides buying what they need can also engage in recreation," he said.

He said the Argosari traditional market as one of tens of traditional markets in Indonesia which turned into model traditional markets.

A WHO Indonesia officer, Tri Prasetyo, said the aim of the programs was also to anticipate the spread of avian influenza.

"The interest of market users will possible decrease if directly talking about the anticipation of avian influenza so that we have delivered to the people about a healthy market as general," he said.

He said that the traditional market program had been implemented since July 2009 and it would end on 2011. "Now we are coming to the phase of training the market management." he said.